Jim Hackett Is Proud That the Mustang Has Become a Meme

Kinja'd!!! "Urambo Tauro" (urambotauro)
08/15/2018 at 23:00 • Filed to: mustang, memes, ford

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“Today when we say the word Mustang , isn’t it amazing that you don’t think of the horse; you think of the vehicle. That means it’s a ‘meme’. It’s changed the perception because of its popularity.”

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DISCUSSION (4)


Kinja'd!!! HondoyotaE38: A Japanese and German Collab...wait a minute > Urambo Tauro
08/15/2018 at 20:12

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he's glad that the mustang is known for losing control and injuring people and itself? I mean yeah I know it's the driver's fault, but he shouldn't be proud fo the stereotype/image of the car in that sense.


Kinja'd!!! Urambo Tauro > HondoyotaE38: A Japanese and German Collab...wait a minute
08/15/2018 at 21:02

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Nah, I’m pretty sure he means “meme” in the broad, literal sense- as a cultural touchstone, not an internet joke. Most people nowadays will think of the car first when they hear “Mustang” , rather than of the fighter plane or horse. He’s referring to that cultural effect.

But his use of the term “meme” is a two-edged sword. Because the term’ s secondary meaning as a popular joke has, to some extent, become more prominent than the traditional definition.


Kinja'd!!! HondoyotaE38: A Japanese and German Collab...wait a minute > Urambo Tauro
08/15/2018 at 21:18

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ah. again, I over thought.


Kinja'd!!! Urambo Tauro > HondoyotaE38: A Japanese and German Collab...wait a minute
08/15/2018 at 21:34

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H ey, that was my first reaction too.

“Did he just say what I think he said?” ...Well no , but that’s how a lot of people are gonna hear it anyway .